RESERVE YOUR SEAT

Executive Dinner Series:
What Marketers & Media Buyers
Need to Know About Blockchain?

Terms & Conditions: This is an invite-only exclusive event, which is reserved for senior marketing and digital professionals. Digilant reserves the right to refuse admittance.

Tuesday, June 12th, 2018 | Legal Harborside | Boston | 6:00pm- 9:00pm

Host

Adam Cahill
Anagram CEO & Digilant Executive Chairman

About the Host

Digilant and Anagram, ispDigital's paid media arm, work in conjunction to provide advanced digital media buying solutions to advertisers 

Digilant offers programmatic buying solutions and services designed for independent agencies and brands that are increasing their programmatic spending. Using data science to unlock ‘new’ automated buying strategies, Digilant enables brands to uncover proprietary and complex audience data that gives them the actionable intelligence they need to compete across every important media channel.

Anagram is a digital media agency built for the modern marketing era, with data and technology at our core. As marketing becomes more complex, we find that our client’s needs are quite varied, and tend to evolve over time. In some cases, we operate as a full-service digital media agency of record, planning, buying and optimizing campaigns across all digital channels. In others, we provide strategic counsel and systems integration services, assisting our clients as they build their internal capabilities. We’ve built our company around biddable media from day one: the way we work, the technologies we use, and the talent we hire are all oriented around an approach that is data-driven, fast, fluid, and outcome-obsessed.

Legal Sea Foods was born in 1950 as a fish market in Inman Square, Cambridge that expanded in 1968 into a no-frills restaurant where guests sat on picnic tables. Legal Harborside celebrates this heritage of fresh New England seafood in an elegant setting on Boston's waterfront in the historic seaport neighborhood.

The Event

Join Digilant and today's top digital marketing executives on Tuesday, June 12th at  the scenic Legal Harborside in Boston's seaport district for a dynamic dinner panel, "What Marketers & Media Buyers Need to Know About Blockchain."


As the programmatic and digital advertising market continues to soar so do certain discussions around where the industry needs to make changes and improvements. CMOs who are leaning even more heavily on ad technology than previous years are also feeling that it is serving them inadequately in very specific areas. The most discussed short fallings include transparency, fraud and data privacy.
 

Our panel of advertising veterans and Blockchain experts will discuss how the development of this technology could potentially save the programmatic and digital advertising ecosystem or at least improve the areas where it seems to fall short.
 

Join us for an enlightening conversation, moderated by Adam Cahill, Anagram’s CEO and Digilant Executive Chairman, joined by:

The panel discussion will take place during a sit-down dinner reserved for our exclusive guests and will provide the opportunity for Q&A with the panel as well as networking with local marketing executives.

Moderator

We look forward to you joining us!

Partner

ChiefDigitalOfficer.net was conceived in 2010 by Tim Bourgeois, a digital strategy professional who believed the industry needed a voice that addressed the ‘digital’ subject matter in a comprehensive manner — one that intersected strategy, marketing, technology and innovation. Digital doesn’t simply involve marketing or technology or even operations. In practical terms, digital affects every aspect of an organization, and more often than not, in meaningful ways. From that germ of an idea, ChiefDigitalOfficer.net was borne and has since served to provide a unique point-of-view on the industry’s evolution ever since. We pride ourselves on applying a multi-functional POV on what’s going on in the business — we’re not marketers or technologists, we’re digital professionals.

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